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11.18.2010 - SM Cinema is proud to be the largest cinema exhibito in the country. Recently they have launched their new website to coincide with the latest interactive technology, that would be able for consumers to have the convinience in purchasing tickets online and also via mobile.

The second level of the IMAX Theater was crowded with the people behind the launch of SM cinema's website as well as the quad media in attendance.

The event was captivated by the performances of bands, dancers, and with Sabrina's lovely voice. They gave out special prizes along the way hosted by the jocks of Magic 89.9 led by Suzy.

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They also held a press conference after the unveiling of the bCODE machine, where you get your ticket upon purchasing it online or via mobile. Simple and convinient for the consumers benefit in getting their tickets without lining up.

Prior to the program the event provided photo booths with food and drinks for everyone. There was small program that ran with performances most notable by Sabrina, who closed out the program after the launch of the machine, that would be able to release the tickets you purchased online.

This was the event prior to the last Harry Potter film, that was screened for the press media courtesy of Warner Bros. Pictures Philippines.

Overall everyone was able to register online at the event itself, and with that SM Cinema gave each a free ticket upon signing up at the new website. Special thanks and congratulations to the people behind the launch of SM Cinema's newest website. We look forward to using the latest technology to get ahead without the inconvinience of standing in line.

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