05.20. 2009 - The MTV EXIT Campaign and MTV Philippines today announced the launch of a nationwide initiative to fight human trafficking through a series of concerts and television programs kicking off May 22 with “MTV EXIT Live in Manila,” a free concert at the Mall of Asia Concert Grounds. MTV EXIT (End Exploitation and Trafficking) is produced by the MTV Europe Foundation in partnership with the United States Agency for International Development (USAID).
MTV EXIT Live in Manila will feature performances from some of the Philippines’ top home-grown artists including Christian Baustista, Gary Valenciano, Bamboo, Pochoy Labog, Sponge Cola, Kjwan, Callalily, Pupil, Duster, Kitchie Nadal, Rico Blanco, Itchyworms, Kamikazee, Moymoy Palaboy and Parokya ni Edgar. All have committed their support to fight human trafficking by taking part in the concert. The event will be hosted by MTV VJ Kat Alano and actor, Epi Quizon. Baustista narrated the anti-trafficking documentary “TRAFFIC: An MTV EXIT Special” and is the MTV EXIT campaign’s ambassador in the Philippines.
To support the concert and the campaign, a group of anti-trafficking organizations headed by the Visayan Forum Foundation will march from Roxas Boulevard to the concert grounds. The march will begin at 2 p.m. and reach the Mall of Asia shortly before the 6 p.m. concert begins. Approximately 5,000 people are expected to take part. These groups will disseminate important information about human trafficking and its prevention to concert goers.
The UN estimates that at any one time there are 2.5 million trafficking victims in the world, with the majority of these in the Asia/Pacific. Human trafficking is the second-largest illegal trade after drugs, with criminal traffickers earning over US$10 billion every year through the buying and selling of human beings. Victims are often young men and women — MTV’s demographic — who are guilty only of wanting a better life.
“I am incredibly proud to perform at this important concert,” Christian Bautista said. “I hope that through my music and involvement in this event and the MTV EXIT campaign that millions of people learn about this tragic form of slavery.”
“The power and influence of music is a great force for change — by holding this concert tour across the Philippines we are harnessing this power; using it to inform and mobilize young people in the fight against trafficking,” said Simon Goff, MTV EXIT’s Director.
The concert will be broadcast on MTV Philippines and will include live footage as well as key information about human trafficking. All MTV EXIT television programming is produced rights-free and free of charge for all broadcasters and organizations.
For free tickets to this concert-for-a-cause event:
-- visit www.mtvphil.com to win tickets; or
-- visit any MTV EXIT Redemption Booth at the SM Mall of Asia starting May 16 – May 22 from 10 a.m. – 5 p.m.; or
-- VFF / MTV EXIT Redemption Booth – May 22, 2009 MOA Concert Grounds
[VFF Office - No.18 12th Avenue, Barangay Socorro, 1109 Cubao, Quezon City from May 16 to May 22, 2009]
-- call MTV on 706-1580 for additional ticket outlet details
MTV EXIT is PRESENTED BY: Mtvexit.org, USAID and VISAYAN FORUM FOUNDATION; CO-PRESENTED BY: GMA 7, QTV and SM MALL OF ASIA; SPECIAL THANKS TO: ARMVET PRINTING COMPANY, PADI’s POINT and FISH & CO.; OFFICIAL RESIDENCE:MANILA HOTEL; OFFICIAL MEDIA PARTNERS: FRIENDSTER, Business Mirror, Business World and THE PHILIPPINE STAR; OFFICIAL RADIO PARTNERS: 90.7 Love Radio, 96.3 WROCK, YES FM 101.1, MELLOW 94.7, UR 105.9, NU 107 and Y101 Cebu
For more media information, contact:
Jad Deveza, MTV Philippines, +63 918 918 2066, perri.chua@mtv-phil.com
Matt Love, MTV EXIT, +66 837 889 640, love.matt@mtvne.com
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